Flavia Cardoso

Atualmente, sou professora associada da Universidad del Desarrollo, em Santiago, Chile. Sou doutora pela Universitá Paris I-Pantheon Sorbonne / ESCP Business School. Meus interesses incluem fatores macroeconômicos que influenciam as experiências dos consumidores, particularmente em relação a consumidores vulneráveis, consumo familiar, sustentabilidade e cruzamento de fronteiras internacionais.

Minha agenda de pesquisa prevê uma ampliação dos contextos de pesquisa, com foco na promoção de um diálogo entre as teorias desenvolvidas em mercados maduros e a realidade das economias emergentes, e na aplicação do conhecimento de marketing para contribuir positivamente para a sociedade. Meu trabalho foi publicado no Journal of Business Research, Journal of Marketing Management, Consumption, Markets & Culture, Research in Consumer Behavior e Advances in Consumer Research, entre outros veículos.

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I am currently Associate Professor at Universidad del Desarrollo in Santiago, Chile. I hold a PhD from UNIVERSITÉ PARIS I- PANTHEON SORBONNE / ESCP BUSINESS SCHOOL. My interests include macro-level factors influencing consumer experiences, particularly in connection with vulnerable consumers, family consumption, sustainability and international border-crossing.

My research agenda envisages a widening of research contexts by focusing on promoting a conversation between theorizations developed in mature markets and the reality of emerging economies and applying marketing knowledge to contribute positively to society. My work has been featured in the Journal of Business Research, Journal of Marketing Management, Consumption, Markets & Culture, Research in Consumer Behavior and Advances in Consumer Research, among other outlets.