Guido Noto La Diega

(they/he)

An award-winning Italy-born naturalised British law academic with a passion for the law of emerging technologies, Professor Guido Noto La Diega (they/he) is Professor of Law, Technology and Innovation at the University of Strathclyde, Glasgow, where the lead both the LLM/MSc Law, Technology, and Innovation, and the namesake research theme. Noto La Diega’s main expertise is in the European, Italian, and UK laws governing the Internet of Things, Artificial Intelligence, cloud computing, robotics, blockchain, and fashion, with a focus on Intellectual Property and private law (consumer protection, data governance, contracts, liability). Their work is animated by the conviction that the law should steer innovation in a socially just, inclusive, sustainable direction.

Holder of a PhD (Unipa), a postdoc (QMUL), and an HEA Fellowship, Noto La Diega is the author of the groundbreaking open-access book Internet of Things and the Law and of several articles in leading international journals such as the European Intellectual Property Review and European Journal of Law & Technology; they also appeared in mainstream popular press such as Vogue, Sky News, CNET, Il Sole 24 Ore, ABC, and Wired. Noto La Diega’s works – published in English and Italian, and translated into Chinese, Russian, and Korean – have been cited by the EU Court of Justice's Advocate General, the House of Lords, the UK Intellectual Property Office, the World Economic Forum, the European Parliament, and the Council of Europe, amongst others. As a member of the European Commission’s Expert Group on AI and Data in Education and Training, Noto La Diega contributed to the EU Guidelines on AI in Education.

Noto La Diega has a strong bidding record, having been funded by the Arts and Humanities Research Council, Horizon Europe, the German Research Foundation, The Royal Society of Edinburgh, the Society of Legal Scholars, the British and Irish Law Education and Technology Association, the Modern Law Review, and Santander. They are currently leading the half-a-million-pound international project “From Smart Technologies to Smart Consumer Laws”. They have 14 years’ academic experience in the UK, Italy, Germany, Switzerland, Russia, Brazil, and the US, and they have delivered keynote speeches and presented their research in prestigious venues including the WTO Public Forum in Geneva, the Computers, Privacy & Data Protection Conference in Brussels, and the Intellectual Property Scholars Conference in New York.

Outside of Strathclyde, Noto La Diega is a Martin-Flynn Global Law Professor in the School of Law at the University of Connecticut; Fellow of the Nexa Center for Internet and Society; Expert of the European Data Protection Board; Research Associate at the UCL Centre for Blockchain Technologies; Scotland Advisory Council Member of the Open Rights Group; Advisory Board Member of the Gender Equality Special Interest Group at the European Law Institute; Steering Committee Member at the European Union Intellectual Property Office (EUIPO – Academic Research Programme); External Expert of the European Data Protection Board; and Research Grants Committee Member at the Society of Legal Scholars, the oldest and largest society of law academics in the UK and Ireland.

Experience

  • 2024–present
    Professor of Law, Technology and Innovation, University of Strathclyde
  • 2023–2024
    Chair of Intellectual Property and Technology Law, University of Stirling
  • 2020–2023
    Associate Professor of Intellectual Property and Privacy Law, University of Stirling
  • 2018–2019
    Senior Lecturer in Law, Northumbria University
  • 2016–2018
    Lecturer in Law, Northumbria University
  • 2014–2016
    Postdoctoral RA in Cloud Computing Law, Queen Mary, University of London

Education

  • 2018 
    Advance HE, Fellow of the Higher Education Academy
  • 2014 
    Università degli Studi di Palermo, PhD in Private Law
  • 2010 
    Università degli Studi di Palermo, Laurea magistrale in Giurisprudenza (combined undergraduate and postgraduate degree in Law

Grants and Contracts

  • 2022
    From Smart Technologies to Smart Consumer Laws. Comparative Perspectives from Germany and the UK
    Role:
    Principal Investigator
    Funding Source:
    Arts and Humanities Research Council and German Research Foundation
  • 2022
    MEGASKILLS. MEthodology of Psycho-pedagogical, Big Data and Commercial Video GAmes procedures for the European SKILLS Agenda Implementation
    Role:
    Data & Privacy Advisor
    Funding Source:
    Horizon Europe
  • 2022
    The backdoor propertisation of knowledge: are Big Tech using copyright law and emerging technologies to privatise education?
    Role:
    Principal Supervisor
    Funding Source:
    SGSAH
  • 2022
    Branded Content Governance
    Role:
    Advisory Board Member
    Funding Source:
    AHRC-ESRC
  • 2021
    Scottish Law and Innovation Network (SCOTLIN)
    Role:
    Principal Investigator
    Funding Source:
    Royal Society of Edinburgh
  • 2021
    Zooming in on Privacy and Copyright Issues in Remote Teaching
    Role:
    Principal Investigator
    Funding Source:
    British and Irish Law Education and Technology Association
  • 2021
    Are we owned? A Multidisciplinary and Comparative Conversation on Intellectual Property in the Algorithmic Society
    Role:
    Principal Investigator
    Funding Source:
    Modern Law Review
  • 2020
    egulating to Protect Security and Privacy in the Consumer Internet of Things
    Role:
    Expert Advisory Board Member
    Funding Source:
    Australian Communications Consumer Action Network (ACCAN)
  • 2017
    Brexit and the Law School
    Role:
    Principal Investigator
    Funding Source:
    Society of Legal Scholars
  • 2017
    Fashion Law and Inequality of Bargaining Power
    Role:
    Principal Investigator
    Funding Source:
    Society of Legal Scholars
  • 2017
    The Internet of Platforms An empirical study on private ordering and consumer protection in the sharing economy
    Role:
    Advisor
    Funding Source:
    Innoviris
  • 2017
    Same-Sex Relationships: A New Revolutionary Era and the Influence of Legal and Social Change
    Role:
    Co-Investigator
    Funding Source:
    Society of Legal Scholars

Honours

Best Tutor (RATE Awards 2021); Highly Commended at the Research Culture Awards 2022 in the ‘Outstanding Leadership’ category

Contact Guido for

  • General
  • Media request
  • Speaking request
  • Consulting / Advising
  • Research collaboration
  • Research supervision