Jordan LaBouff

My research investigates how beliefs, and the ways in which people hold those beliefs, interact with personal virtues and social situations to influence attitudes (e.g., prejudice, impression formation) and behaviors (e.g., helping those in need, discrimination, and public behaviors). I pursue this question across three primary research areas, each of which have garnered international scholarly attention: (1) virtue and prosocial behavior, (2) belief and intergroup bias, and (3) applications of implicit social cognition to public policy and social issues.