Matthew Holland

Matthew is a Senior Lecturer in game design and development and a course director for BA (Hons) Computer Games Design, with a game industry background and interests in game development, player experience and generative creativity.

Matthew has held game design roles on a variety of projects and seniority levels, including design team leader and monetisation manager for a major massively multiplayer online game.

He has also been a solo independent developer, taught mathematics in secondary schools and been a Software Developer and IT Manager in telecoms.

Research interests include:
Procedural narrative and game content generation
Rereadability and novelty in game narrative
Pedagogy and professional practice for game design and development
Impact on society of games and related technologies