- Provost Professor of Psychology and Marketing and co-director of the Dornsife Mind & Society Center, USC Dornsife College of Letters, Arts and Sciences
Dr. Schwarz's research interests focus on human judgment and decision-making, particularly the socially situated and embodied nature of cognition, the interplay of feeling and thinking, and the implications of basic cognitive and communicative processes for public opinion, consumer behavior, and social science research. Select publications are available on his webpage.
Dr. Schwarz received a Dr. phil. in sociology from the University of Mannheim, Germany (1980) and a “Habilitation” in psychology from the University of Heidelberg, Germany (1986). Before joining USC, he was the Charles Horton Cooley Collegiate Professor of Psychology at the University of Michigan (1993-2013), where he also held appointments at the Institute for Social Research and the Ross School of Business. He previously taught psychology at the University of Heidelberg, Germany (1981-1992) and served as Scientific Director of ZUMA (1987-1992), an interdisciplinary social science research center.
Dr. Schwarz has been elected to the American Academy of Arts and Sciences, the German National Academy of Sciences, and the Academia Europaea. His scholarly contributions have been recognized with distinguished scientific contribution awards in social psychology, cognitive psychology, consumer psychology, and public opinion research.
Experience
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2014–presentProvost Professor of Psychology and Marketing, University of Southern California
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1993–2013Charles Horton Cooley Collegiate Professor of Psychology, Business, and Social Research, University of Michigan
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1981–1992Assistant Professor to Privatdozent, University of Heidelberg
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1987–1992Scientific Director, ZUMA - Center for Surveys, Methods, and Analysis
Education
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1986University of Heidelberg, Germany, Dr. phil. habil. (Habilitation)
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1980University of Mannheim, Germany, Dr. phil.
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1977University of Mannheim, Germany, Dipl.-Soz.
Honours
Elected to the American Academy of Arts and Sciences, the German National Academy of Science, and the Academia Europaea. Distinguished scientific contribution awards from the Society for Personality and Social Psychology, Society for Consumer Psychology, German Psychological Society, American Psychological Association and European Federation of Psychologists' Societies, American Association for Public Opinion Research, and others.
Contact Norbert for
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- Location: Los Angeles, CA, USA
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