The film is a chance to examine what research tells us about the roles of play and digital technology in children’s lives, and how parents can support a healthy balance.
Articles on Toys
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The latest instalment of the film franchise addresses a dilemma many parents face: what happens to playtime when children become obsessed with screens?
In some ways, the new film has been four decades in the making. And it all comes down to Mattel’s savvy franchising strategy, starting in the 1980s.
He-man only pokes fun at parts of itself and is uneven as a result.
AI toys can tell stories, chat about a child’s interests, play games or even discuss what’s happening in the world today. But they come with risks.
Saying no to kids who want to buy stuff can be tricky, but gifting experiences or opting for open-ended toys such as building blocks can help.
Christmas toy shopping is stressful enough. Here are the toys that need an extra safety check.
Research has shown gendered marketing in toys can shape kids’ future aspirations.
Global perceptions of China are often shaped by geopolitics and authoritarianism. Is Labubu the ‘cool China’ antidote?
They may look like innocent collectibles, but blind box toys tap into powerful psychological mechanisms that, concerningly, keep people coming back for more.
Parents would do well to ask questions about their children’s relationships with cute, AI-powered creatures.
Millennial parents are actively seeking out toys, books and movies to educate their children about life and teach them values that align with their own.
Before charging ahead to a world of AI babysitters and teacher or companion robots, we should consider this technology carefully to assess its appropriateness in children’s lives.
Children benefit enormously from regular, cognitively stimulating interactions with their caregivers.
A new study shows how front yards can serve as windows into the inner lives of their residents – and their feelings about their home, neighborhood and city.
Until the age of nine, children struggle to distinguish adverts from TV shows.
Corporate supply chains are riddled with high, uncounted emissions, as Lego discovered. New regulations mean more companies will face tough, sometimes surprising, choices.
A concerning range of digital games played by children are still failing to build in progressive representations of disability and diverse bodies.
Barbie has long functioned as a proxy onto which cultural aspirations and anxieties about womanhood are projected.
Toys are the most plastic-intensive consumer goods in the world. So how can we avoid movie tie-in fads adding to the surging plastic waste problem?
Top contributors
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Professor in Internet Studies, Curtin University
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Associate Professor of Marketing, Tasmanian School of Business and Economics, University of Tasmania
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Emeritus Professor, University of Tasmania
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Associate Professor in Education, Concordia University
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Professor of Psychology, University of Cambridge
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Professor of Sociology and Criminal Justice, University of Delaware
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Senior lecturer, School of Psychology, Deakin University
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Research Chair, Indigenous Approaches to Environmental Management, Keele University
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Associate Professor of Sociology, Deakin University
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Senior Lecturer in Global Studies, RMIT University
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Associate Professor in Literary Studies, Monash University
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Associate professor, Architecture and Design, Swinburne University of Technology
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Lecturer, Faculty of Education and Arts, Australian Catholic University
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Lecturer in Linguistics, Nottingham Trent University
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Senior Lecturer in Human Geography, University of Portsmouth